DescriptionThis is a case study specifically focusing on the Strategic Communication Management module. You need to thoroughly analyse a specific case study identifying the key problems and issues of the given scenario. Within the case study, it is important to demonstrate in applying a professional strategy and a strategic communication plan in making decisions and recommendations in preventing and solving some of the issues in the given scenario. The case study is mainly based from a Malaysian context. The given scenario only focuses on the country Malaysia and on higher education institutions within Malaysia. The case study should be approached as if you are in the role as Head of the Student Affairs and Student Services Centres for all Malaysian Higher education institutions. The case study should be in Arial font, 12 size and 1.5 spacing. APA-styled reference list must be included at the end of the case study assignment. The case study needs to be a 2000 WORD case study maximum.You need to present your answers and arguments of the case study to be fully supported by evidence from appropriate academic references (academic websites, journal articles, academic books, studies,) that have come from a reliable and trustworthy source.It is important to always remember that this case study is a strategic communication management assignment of understanding the significance of creating a strategic communication plan. Note: Attached is the FURTHER DETAILS of the case study assignment, identifying what needs to be done and what needs to be included, it is important to cautiously read it carefully before starting the assignment. This is highly important to read because it gives you exactly more information on the case study assignment and what the case study NEEDS to have.
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